This week I am still in sunny Florida working. Last week, we talked about the benefits of checklists. You can catch up now on how creating checklists can serve your audience in a big way! This week I want to move our attention to CHALLENGES. You may watch the video and/or read the summary below to learn How running challenges SERVES your audience and GROWS your business.
Did you identify what you need to STOP doing in your business? Last week, our focus word was STOP! Learn what you should STOP doing in your business to grow your business. This week our focus word is SERVE, but not in the way you may think. You may watch the video and/or read the summary below to learn more about how to SERVE.
Many think about customer service when they hear the word SERVE. How you serve your customers and clients is very important and helps with the growth of your business. However, I want to talk about using your marketing to SERVE. How are you serving your audience consistently?
Serving is understanding the needs of your audience and providing valuable ideas, solutions, and insights to make things easier for them.
3 Key Ways to Serve Your Audience:
- Checklists – people love checklist. this is a list of key things that will be helpful for your clients and customers that is downloadable.
- Challenges – determine ways that you can challenge your audience that gives them a push or stretches them.
- Courses – these take more times to develop, but it allows your audience to learn. You can offer free courses and/or paid courses.
Learn to serve through your marketing using one or all of the tools mentioned above. Serving your audience in this way will increase engagement and sales in your business. Don’t forget The B.E.S.T. Marketing Planner is a great tool to help you plan your marketing while you are serving.
Last month, our focus was all about how to ENGAGE and we covered many ways to engage your audience, network, and database including last week’s topic on Event-Based Marketing. You can review to learn 3 ways to approach Event-based Marketing. This month our primary focus is on how to SERVE to help your business grow. I have chosen to focus on STOP this week. You may watch the video and/or read the summary below to learn more about what you need to STOP doing.
Before we jump into the next marketing tip, let me say HAPPY NEW YEAR!!! We ended last year talking about planning to prosper in 2019. I want to continue the conversation on the topic so our word for this week is PLAN. Take a look at the video below or read the summary to learn more. Then share your thoughts in the comments or send me an email.
In the last blog, we focused on why an ideal client profile is important for your business, how to determine your IDEAL CLIENT and the impact of creating an ideal client profile for your business. Today we are discussing Planning to Prosper in 2019. Watch the video below, or read the post to learn 4 strategies to master your marketing and grow your business.
In the last blog post, I shared 3 Key Ways to ENGAGE your audience, which included sharing engaging content, consistently communicating, and attending or hosting events. This week the focus is on how to SERVE your audience. Watch the video below, or read the post to learn 7 ways to serve your audience.
In this blog post, I share how to shift from a negative mindset to a positive mindset. I chat with Clestine I Herbert, an International Speaker and Purpose Coach who helps women to understand their purpose and power so they can develop a program to attract their ideal clients so that they can be prosperous.
Watch the video or read the post to discover three simple steps to go from self-criticism to self-confidence:
As a service-based entrepreneur or business owner, there are many things that contribute to the growth of your business including sales and marketing, but how you serve can make the biggest impact to your bottom line.
In this video and blog post I share how you can serve 4 specific groups and how it will help to grow your business. Be sure to unmute the video in order to hear the audio.