Business Development

3 Ways to be Spirit-Led in Your Business

We previously discussed the importance of tapping into the vision that you have for your business and how that can impact the success of your business. We discovered the vision statement for several well-known companies in the post  for a few of the most well-known businesses in the ‘What’s the vision you have for your business?’ blog post. 

Today, let’s move from vision to action and focus on Holy Spirit-Led Action. Watch this throwback Marketing Monday video below or read the summary to discover 3 ways to take Spirit-Led Action in your business. 

3 Ways to be Spirit-Led in the Actions of Your Business

  1. Opportunity – Business owners and entrepreneurs come across opportunities unexpectedly all the time. Many opportunities we experience are not planned and some of them are not for us. When we are presented with an opportunity we have a feeling of being led and sometimes we do not. We must know the difference of being led to an opportunity and being presented with an opportunity.
  2. Ideas – Ideas come and go by the minute because we see and hear a lot about and from other businesses. Every idea we have is not for us to take action on. However, when an idea is dropped in our spirit, we begin to feel that tug at our hearts. This is a tug that we feel strongly and it seems it will not leave us.
  3. Collaborations – We connect with people all the time in person and online. God creates divine connections. Divine connections are appointed times that you are to be with others to deliver and/or receive a specific message. We are here to do the work we are called to do, but it is not necessary for it to be done alone all the time. Pay attention to the collaborations and partnerships that present themselves in your business.

If you want to go deeper into how you can be Holy Spirit-Led in the Actions of your business, I encourage you to  join me for the Spirit-led Marketing Workshop on Thursday, April 21st at 2:00 pm ET to discover  three steps to be Spirit-led in your  Marketing.  

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Posted by Nadine Mullings  |  2 Comments  |  in Blog, Business, Business Development, Business Planning, Faith, Marketing

Celebrating Women’s History Month

March is Women’s History Month which gives us the opportunity to remind ourselves of the many accomplishments of women throughout history including our contribution to culture, society, science, politics and my favorite…business!

Did you know that originally Women’s History was marked by one day but has since evolved to a full month?

 Here’s 5 fun facts about Women’s History Month.

  1. The first Women’s History Day was held in 1909
  2. The day became Women’s History Week in 1978
  3. In 1987, it became Women’s History Month
  4. Since 1995, every president has issued a proclamation declaring March Women’s History Month
  5. Every Women’s History Month has a theme, this year’s theme is “Women Providing Healing, Promoting Hope,”   
 
Let’s take time to reflect on the theme this month and think of ways we can provide healing and hope especially during these challenging times in the world.  Also, let’s take the time to celebrate the many accomplishments and achievements that women have made to society and in the world!  Happy Women’s History Month!

 

Posted by Nadine Mullings  |  Comments Off on Celebrating Women’s History Month  |  in Blog, Business, Business Development

Why knowing who you are called to serve is important for your business

Last week, our focus was Mission and the impact of a mission statement on your business.  This week we shall place our focus on how to determine your IDEAL CLIENT AKA who you’re called to serve in the marketplace.  Watch the video below, or read the post to learn why an ideal client profile is important to your business.

I have found that it is difficult for many business owners and entrepreneurs to determine their ideal client. Most believe it is best to attract any client; however, they do not understand that your message does not resonate to everyone.

Key Points to Consider when Determining your Ideal Client:

  1. DEMOGRAPHICS – The description of your ideal client to this includes age, gender, race, income, etc. This helps to determine how you market to the ideal client.
  2. PSYCHOGRAPHICS – What does your ideal client think? What is their personality type? What does your ideal client like? What are they attracted to? What are their social activities? What are their religious preferences?
  3. PROBLEMS – What problems does your ideal client have? Think about all the problems they have that your product or service resolves.
  4. SOLUTIONS – What is your solution for your ideal client’s problem? Focus on being the problem solver instead of making the sell.

If you take these points into consideration when narrowing down who your ideal client is, you will better market your product or service. Ultimately, you will see an increase in your clients and revenue. 

Want to get clear on your marketing foundation including your purpose, mission and vision statement so you can attract the people you are called to serve in the marketplace?  Be sure to join me for the Attract the Clients Your Called to Serve 5-Day Marketing Challenge from February 21-25, 2022

Posted by Nadine Mullings  |  Comments Off on Why knowing who you are called to serve is important for your business  |  in Blog, Business, Business Development, Business Planning, Ideal Client, Marketing, Marketing for Coaches, Marketing for Consultants

The impact of a mission statement on your business

We have talked about vision and purpose in our previous videos, and today’s focus is 

Mission Statement – what your company will do on a daily basis to make your vision a reality. It should include who you serve, what you serve and how you do it. Vision is your long-term goal.  Your mission is your daily activity, your grind or hustle to improve the world, your industry or marketplace.

My mission is to stop RAM.  RAM is Random Acts of Marketing.  We need to have strategic marketing plans so we can achieve more clients and money in our business.

The importance of mission statements in business is that people like to get behind missions. If your business mission statement is articulated clearly you will attract your ideal client.

Want to get clear on your marketing foundation including your purpose, mission and vision statement so you can attract the people you are called to serve in the marketplace?  Be sure to join me for the Attract the Clients Your Called to Serve 5-Day Marketing Challenge from February 21-25, 2022

Posted by Nadine Mullings  |  Comments Off on The impact of a mission statement on your business  |  in Blog, Business, Business Development, Marketing, Mission, Vision

S2-E11- How Having Faith Moves You Forward with Pam Drzewiecki

About This Episode:

Let’s talk about walking in strength and dignity in your business and personal life. You have to surround yourself with like-minded people and have a community of like-minded people to support your strength and dignity walk. These are two qualities necessary to meet success in every part of your life and to build your faith. Pam Drzewiecki shares how this is the guiding scripture in her life.

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10 Favorite Marketing & Management Tools 2020

This year has been a different kind of year for many of us, but despite the craziness of 2020, we still need tools to help us manage the things in our business.  In this post, I share 10 of my favorite marketing and management tools for 2020.  

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Posted by Nadine Mullings  |  Comments Off on 10 Favorite Marketing & Management Tools 2020  |  in Blog, Business, Business Development, Business Planning, CRM, Email Marketing, Faith, Marketing, Small Business, Text Marketing, Tools, Website

You were born to do the hard things!

During the month of May, we talked about the Collective Pause of 2020 and what that looked like in your business and personal life. We are living in different times than most of us have ever experienced and it has caused us to pause. Pausing has 3 parts – Rest, Reflect and Reset. Each week we focused on one part of pausing. The first was Rest and we learned 4 ways rest can help your business. In the second week, we talked about reflection and 3 ways to reflect on your marketing. Last week, we focused on how to reset your business during the pandemic. I shared activities to help guide you in both your business and life; be sure to go back to each of last month’s blog posts to prepare you to move forward.

Not only did I share the activities with you, but I also participated in the activities for my business and life as well! As a result of that, I was led to change Marketing Mondays to Mindset Mondays.

The month of May felt a little exhausting for me and many others. There seemed to be an overwhelming feeling from the COVID-19 crisis and to end the month on such a sad note of another racially inspired killing. I’m excited about a new month, a new feeling, and a new beginning in the month of June. Mindset is the first step in anything we do. I want to share different techniques around mindset. Take a look at the video or read the summary below to learn why you were born to do the hard things in life.

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Posted by Nadine Mullings  |  Comments Off on You were born to do the hard things!  |  in Blog, Business, Business Development, Engaging, Faith, Mindset

2 things that you need to set clear intentions for in your business

Thus far for the month of March, we have discussed innovation, imagination, and ideas. Last week, when discussing ideas we brought light to the ‘shiny object syndrome’ and how it easily affects entrepreneurs because we have ideas drop in our spirit all the time. You can review that blog post to learn 3 ways to manage your ideas and not get caught in the shiny object syndrome.

It is important for us to stay in moving forward motion as business owners and entrepreneurs to serve our community during these times as it relates to the Coronavirus. This week we are focusing on INTENTION. I want to share two things you need to set clear INTENTION for your business. Take a look at the video or read the summary below to learn more about INTENTION.

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Posted by Nadine Mullings  |  Comments Off on 2 things that you need to set clear intentions for in your business  |  in Blog, Business, Business Development, Business Events, Event-based Marketing, Faith, Marketing, Serve, Vision

3 ways to manage ideas and not get shiny object syndrome

Last week, we stretched our imagination as that was our focus. We talked about how tapping into your imagination is a practice we do less of as we age. However, we learned how imagination plays a big role in the one key question you can ask to attract new business. After reading the blog, let us know your thoughts.

This week we are focusing on IDEAS. As business owners and entrepreneurs we have IDEAS drop in our spirit all the time. However, we must be aware of the ‘shiny object syndrome.’ This is where you lose focus of the goal due to the big bright IDEAS. We have already talked about innovation and imagination earlier this month, but today let’s really take a look at the importance of IDEAS. Take a look at the video or read the summary below to learn 3 ways to manage your ideas and not get caught in the shiny object syndrome.

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Posted by Nadine Mullings  |  Comments Off on 3 ways to manage ideas and not get shiny object syndrome  |  in Blog, Business, Business Development, Business Planning, Faith, Marketing, Purpose, Vision

The ONE key question you can ASK to attract new business

Last week was all about innovation! We learned how to view innovation from a creative perspective and how to be innovative or creative to increase repeat business. Be sure to let me know how you are innovative in your business.

This week we are focusing on IMAGINATION. As we get older, we tend not to tap into our IMAGINATION as often as we did when we were younger. Take a look at the video or read the summary below to learn more about the one key question you can ask to attract new business.

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Posted by Nadine Mullings  |  Comments Off on The ONE key question you can ASK to attract new business  |  in Blog, Business, Business Development, Engaging, Marketing