In the beginning of this year, I announced that I had refreshed my brand, which included a new logo, pictures, vision, and name. If you missed that blog post, be sure to check it out.
Although all of those items I mentioned in the blog post are important to a brand refresh, one item that is also important, but was not mentioned in the post is refreshing the voice of my brand. An aspect of my voice that has been eliminated in the past and will be included with my brand refresh is the importance the role of faith plays in my business.
We are taught that we should separate business and religion (or spirituality), so many people shy away from talking about the role faith plays in their business. Well, with my brand refresh, I have decided to include sharing how faith plays a role in growing my business.