Social media is a great way to amplify your message and reach your target audience, but a lot of independent business owners, coaches, and consultants struggle to stay consistent with their social media marketing effort, so how can you stay consistent on social media?
This blog post outlines several ways to stay consistent with your social media marketing effort:
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The 1st step to being consistent with anything, is to be committed. You have to be committed to using social media marketing as a marketing activity for your business. If you’re not committed, you will never be consistent!
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Create a Plan
A great way to stay consistent with your social media marketing is to have a social media marketing plan. Your social media plan helps you to decide what you will be posting on social media, when you will be posting, etc. Without a plan to follow, it will be easy to stop and not be consistent. Not sure what to include in your social media marketing plan? Check out this post that outlines what to include in your social media plan, The Secret to Successful Social Media Marketing
Limit Your Social Media Platforms
With so many different types of social media platforms out there, it can easily become overwhelming to keep up with staying consistent on tons of different platforms, so limiting your social media networks will enable you to stay consistent. Not sure what social network is right for you? Check out this post What’s The Best Social Media Platform For Your Business?
Schedule Your Activity
Although it is important to show up on social media “live”, scheduling some of your social media activity can help you to stay consistent with your social media marketing activity. There are tons of tools you can use to schedule your social media. To learn how to pick the right social media management tool for you, check out How to Pick a Social Media Management Tool
Check Your Analytics
When you make it a habit to check the results of your social media marketing, this will help you to make adjustment to your social media and will help you to stay consistent with your effort, so no matter what social media platform you may be using, if they offer some insights on your results, be sure to check your analytics.
These are just 5 ways to stay consistent with your social media marketing effort. What other ways have you used to stay consistent on social media? Be sure to comment below.
Also, don’t forget to download the Marketing Essentials Checklist 21 Things You Must do in Order to Get Amazing Results from Your Social Media Marketing .