As an entrepreneur, business owner, coach or consultant who has a business in 2017, you more than likely have a website (or if you don’t, you should definitely get one), but is your website working hard for you? And what makes your website work hard?
Well, one of the biggest things that your website should do is collect leads for your business. Did you know that 95% of the people who visit your website will not come back again? So capturing leads and then nurturing those leads through email marketing should be an important part of your marketing strategy.