This week I am still in sunny Florida working. Last week, we talked about the benefits of checklists. You can catch up now on how creating checklists can serve your audience in a big way! This week I want to move our attention to CHALLENGES. You may watch the video and/or read the summary below to learn How running challenges SERVES your audience and GROWS your business.
Last week, I shared 3 easy ways to SERVE your audience, but not in the way you may think. Be sure to check out that blog to learn a different way to think about serving your audience. This week I am traveling and thought it would be great to share my wonderful Florida view along with my marketing tips on CHECKLISTS. You guessed it, our focus word is CHECKLISTS. You may watch the video and/or read the summary below to learn How creating checklists for your audience can help you serve in a BIG way!
Remember our focus this month is SERVE and we will talk specifically about serving your audience via Checklists, Challenges, and Courses. This week, we are taking a look at CHECKLISTS.
A checklist is a brief word document that you save as a pdf that guides your audience to help them achieve something. To determine what you should create a checklist on, try thinking about things your audience ask you.
2 Types of Checklists You Can Create
- HOW TO – this is a step by step checklist where you provide key specific steps to complete something
- Top 5, 7, 10, etc – this is a list of ideas, tools, techniques that would help your audience to achieve a goal
Once created, you can offer the checklist as an opt-in for free or you can charge a fee.
Don’t forget to check out THE B.E.S.T. MARKETING PLANNER! As always enjoy the rest of your week.
Share, Like, and Comment!
Did you identify what you need to STOP doing in your business? Last week, our focus word was STOP! Learn what you should STOP doing in your business to grow your business. This week our focus word is SERVE, but not in the way you may think. You may watch the video and/or read the summary below to learn more about how to SERVE.
Many think about customer service when they hear the word SERVE. How you serve your customers and clients is very important and helps with the growth of your business. However, I want to talk about using your marketing to SERVE. How are you serving your audience consistently?
Serving is understanding the needs of your audience and providing valuable ideas, solutions, and insights to make things easier for them.
3 Key Ways to Serve Your Audience:
- Checklists – people love checklist. this is a list of key things that will be helpful for your clients and customers that is downloadable.
- Challenges – determine ways that you can challenge your audience that gives them a push or stretches them.
- Courses – these take more times to develop, but it allows your audience to learn. You can offer free courses and/or paid courses.
Learn to serve through your marketing using one or all of the tools mentioned above. Serving your audience in this way will increase engagement and sales in your business. Don’t forget The B.E.S.T. Marketing Planner is a great tool to help you plan your marketing while you are serving.
Last month, our focus was all about how to ENGAGE and we covered many ways to engage your audience, network, and database including last week’s topic on Event-Based Marketing. You can review to learn 3 ways to approach Event-based Marketing. This month our primary focus is on how to SERVE to help your business grow. I have chosen to focus on STOP this week. You may watch the video and/or read the summary below to learn more about what you need to STOP doing.
Last week, our focus word was ENGAGE and we learned about 3 Key Ways to Engage Your Audience. Usually, I choose a single word as a focus; however, this week I chose a focus phrase…CONTENT MARKETING. This week I want to discuss Two Types of Content Marketing Strategies to engage your audience. You may watch the video and/or read the summary below to learn more.
We are in the final stretch of this month! Last week, our topic was about building an audience. I shared 5 Ways to Build Your Audience. This week, let’s talk about DATABASE. Watch the video or read the summary to learn about Two tools to Build your database and Grow your business!
So glad to have here! This month we have been focusing on building your business and various ways you can do that. Last week our focus area was networking; be sure to take a look at that blog post to learn Two Key Ways to Build Your Network! This week we are turning our focus to AUDIENCE. Watch the video or read the summary to learn 5 Ways to Build Your Audience!
Welcome back for part 2 of my discussion with Tasha McDonald Scott. In the last blog, I discussed the power of purpose and Permission to live a limitless life! This week I am following up with EXISTENCE. Watch the video below, or read the post to learn ways to maximize your existence and unleash your potential.
In the last blog, I asked the question Do you have a vision for your business? This week I am placing emphasis on the power of PURPOSE. Watch the video below, or read the post to learn the benefits of the importance and power connected to purpose.
In the last blog post, I shared 3 Key Ways to ENGAGE your audience, which included sharing engaging content, consistently communicating, and attending or hosting events. This week the focus is on how to SERVE your audience. Watch the video below, or read the post to learn 7 ways to serve your audience.